Review of the piggybank savings app by Kwip Limited

There’s an app for everything. Developers are getting more creative in providing solutions to the problems we have in our day to day life. Staying on top of finances can be pretty daunting and it requires a lot of discipline as well. Remember how as a child you had a small piggybank where you saved spare change? Well, you can have a piggybank on your phone as well! 

Piggybank is an app that helps you set goals and save towards them. For example, if you want a new phone, all you need to do is create a goal in the app, name the goal and start saving towards it. Having a clearly defined savings goal helps you stay motivated and not go off track. The best part is you get reminders to save, so there’s no excuse.

This app is completely free and does not contain any in-app purchases. What you see is what you get. The user interface is very simple and easy to understand. The app’s theme is dominantly green which is a great choice because of its association with money. Its very easy to give up on financial goals and get derailed. The developers of Piggybank have provided a great solution to this by tracking progress which motivates users and encourages them to keep saving until they hit their goals.

The app is simple and effective and delivers on all its promises. However certain things need to be improved.

Users are not able to edit goal names and goal amounts. It’s also impossible to pause a goal for a while. The App is available worldwide but the only available currency is the Dollar which may pose a challenge for users who spend other currencies. To be able to set more than one savings goal, the app forces the user to give a 5-star rating which I think is problematic for obvious reasons. 

Some of these sentiments are expressed in the feedback section for the app on the Apple store. Addressing them would improve customer satisfaction and increase the potential for increased downloads via word of mouth, as well as improve SEO as higher customer rating will aid the app’s ranking on the store.

So in summary;

Pros

• Easy to understand user interface
• Minimalist Visual Design

Cons

• The app forces the user to give a 5-star rating 
• Users are not able to edit goal names and goal amounts
• Only available currency is the Dollar
• Users are unable to pause a goal for a while

Overall, it’s an interesting app and an option for people who want to build a savings habit. It’s currently only available in the App Store which means that only owners of Apple devices can use the app for now.